Thomas & Friends

Thomas & Friends

Egmont

Thomas & Friends is beloved by children — almost without need for marketing. But it’s great to remind parents that Thomas makes exploring new topics with toddlers easy.

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MrMen for Adults

MrMen for Adults

by Roger Hargreaves / Egmont

The Mr Men and Little Misses are braving the adult world! This new book parody series launched for the 2017 gifting season. The campaign focused heavily on digital marketing such as humourous Facebook carousel ads.

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Little Miss Inventor

Little Miss Inventor

by Roger Hargreaves  / Egmont

Little Miss Inventor was introduced to the world on International Women’s Day — and everyone is still talking about her! Campaign assets include D6 outdoor advertising, trade and consumer magazine ads, and social media branding.

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Peril in Paris

Peril in Paris

by Katherine Woodfine  / Egmont

Taylor & Rose Secret Agents is Woodfine’s second series featuring feisty young Edwardians solving mysteries. Peril in Paris launched the series with a cover reveal on The Bookseller. The campaign included web assets and an Edwardian luggage tag for children to use as a bookmark or hang on school backpacks.

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Sweep

Sweep

by Louise Greg  / Egmont
illustrated by Jùlia Sàrda

Sweep is a lyrical picture book with a big message; through exquisite illustrations, it demonstrates the power of big emotions. A definite award contender for 2018, with in-store support that includes A3 posters.

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Sam Wu

Sam Wu

by Katie & Kevin Tsang  / Egmont

A funny new series about a boy who is afraid of everything — but is bravely trying to face the world anyway.

Marketing assets support sell-in to booksellers as well as authors’ school events: shelf wobblers, bookmarks, stickers, and social media content.

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The Poet X

by Elizabeth Acevedo  / Egmont

Acevedo, an accomplished slam poet, wrote this coming-of-age YA novel entirely in verse. The Poet X was an exciting debut from a unique and under-represented voice and was published under the Electric Monkey imprint.

Marketing assets included magazine ads and digital marketing banners.

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Ask Oscar

Ask Oscar

by Alan MacDonald  / Egmont
illustrated by Sarah Horne

Ask Oscar is charming new series about a boy and his talking dog. The campaign focused on consumer facing magazine ads and in-store shelf wobblers.

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